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Complete your hair care routine.

Scalp Reset Shampoo Exfoliate + Cleanse

Dry Shampoo Lift + Refresh

Whipped Repair Treatment Mask Repair & Strengthen

3-in-1 Leave-In Conditioner Heat-Protect + Detangle

30ml Scalp Serum Revitalize + Nourish

Air Dry Cream Smooth & Define

Strand Plumping Styling Cream Thicken & Style

Healthy Hair Goals Kit Soften + Lift

Elevate Your Hair Routine Today

Shop Best sellers:

Scalp Reset Shampoo Exfoliate + Cleanse

Dry Shampoo Lift + Refresh

Whipped Repair Treatment Mask Repair & Strengthen

3-in-1 Leave-In Conditioner Heat-Protect + Detangle

30ml Scalp Serum Revitalize + Nourish

Air Dry Cream Smooth & Define

Strand Plumping Styling Cream Thicken & Style

Healthy Hair Goals Kit Soften + Lift

Detox + Nourish

4.6
Rated 4.6 out of 5 stars
8,670 Reviews

The Start Here Kit

$59 $76
The Start Here Kit
The Start Here Kit
The Start Here Kit
The Start Here Kit
The Start Here Kit
The Start Here Kit
The Start Here Kit
The Start Here Kit

The Results Are In

90%

noticed an improvement in the look of fullness of their hair*

87%

noticed an increase in how dense their hair looked*

82%

noticed their scalp felt less dry*

*Results from a user self-assessment questionnaire in an independent study over 12 weeks of daily use. Results may vary.

The Results Are In

97%

of users agreed their scalp felt cleansed of existing dry flakes**

95%

of users agreed their scalp felt refreshed***

94%

of users agreed that their scalp felt free of buildup***

*Results from an independent study of 34 subjects with oily scalps over a period of 2 weeks.
**Results from a user self-assessment questionnaire in an independent study of 35 subjects with dry scalps over a period of 2
weeks.
***Results from a user self-assessment questionnaire in an independent study of 69 subjects over a period of 2 weeks.

Detox + Nourish

4.6
Rated 4.6 out of 5 stars
8,670 Reviews

The Start Here Kit

Kickstart your Growth Care™ journey with this two-step reset your scalp needs for hair to thrive. 

Includes: 
Scalp Reset Shampoo | 5 oz
Scalp Serum (1-month supply) | 30ml 

Kickstart your Growth Care™ journey with this two-step reset your scalp needs for hair to thrive. 

Includes: 
Scalp Reset Shampoo | 5 oz
Scalp Serum (1-month supply) | 30ml 

Healthy hair starts with a healthy scalp. This kit pairs our weekly clarifying Scalp Reset Shampoo with our award-winning, multi-peptide Scalp Serum to clear away excess oil and buildup, then nourish follicles so hair can thrive.

New to Growth Care™? This two-step reset is a simple way to start your journey to fuller, denser-looking hair.

- Scalp Reset Shampoo clears product buildup and hard water minerals weekly
- Scalp Serum nourishes and supports scalp circulation so your follicles get the dialy oxygen and nutrients they need
- Scalp Serum improves the look of hair fullness in as little as 6 weeks*
- Two simple steps, one Growth Care™ goal

*Based on an independent 12-week consumer study.

Scalp Reset Shampoo
- Plant-Derived Scrub Particles: Gently scrubs away buildup that can disrupt hair growth
- Glycolic Acid: Breaks down excess oil and dry, dead skin cells
- Fruit Extract Complex: Targets hard water minerals and pollutants

Scalp Serum
- Copper Tripeptide-1 (GHK-Cu): Nourishes hair follicles and supports a healthy growth environment
- Acetyl Tetrapeptide-3: Helps reinforce hair at the root and supports visible hair volume
- Caffeine + Peppermint Oil: Creates a stimulating sensation that helps support scalp circulation
- Green Tea Extract: Hydrates and supports a DHT-balanced scalp
- Plant-Derived Scrub Particles: Gently scrubs away buildup that can disrupt hair growth
- Glycolic Acid: Breaks down excess oil and dry, dead skin cells
- Fruit Extract Complex: Targets hard water minerals and pollutants

Scalp Serum:
- Copper Tripeptide-1 (GHK-Cu): Nourishes hair follicles and supports a healthy growth environment
- Acetyl Tetrapeptide-3: Helps reinforce hair at the root and supports visible hair volume
- Caffeine + Peppermint Oil: Creates a stimulating sensation that helps support scalp circulation
- Green Tea Extract: Hydrates and supports a DHT-balanced scalp

Use Scalp Reset Shampoo once a week in place of your regular shampoo to deep-clean the scalp. Apply Scalp Serum daily to a clean scalp, on wet or dry hair, in sections. Massage in using fingertips to activate circulation. Use daily for best results.

- Scalp buildup & residue
- Fine, thinning hair
- Oily or flaky scalps
- Growth Care™ beginners
- Hard water exposure

The Results Are In

90%

noticed an improvement in the look of fullness of their hair*

87%

noticed an increase in how dense their hair looked*

82%

noticed their scalp felt less dry*

*Results from a user self-assessment questionnaire in an independent study over 12 weeks of daily use. Results may vary.

The Results Are In

97%

of users agreed their scalp felt cleansed of existing dry flakes**

95%

of users agreed their scalp felt refreshed***

94%

of users agreed that their scalp felt free of buildup***

*Results from an independent study of 34 subjects with oily scalps over a period of 2 weeks.
**Results from a user self-assessment questionnaire in an independent study of 35 subjects with dry scalps over a period of 2
weeks.
***Results from a user self-assessment questionnaire in an independent study of 69 subjects over a period of 2 weeks.

Behind the Science

Formulated by our in-house team of female scientists, this Growth Care™ set is powered by science-backed ingredients.

Copper Tripeptide-1
Copper Tripeptide-1

A small protein composed of the three amino acids (protein building blocks) known to facilitate a clean and hydrated scalp barrier

Caffeine
Caffeine

An antioxidant that supports thicker, healthier-looking hair

Tea Tree Oil
Tea Tree Oil

Known to reduce and prevent excess oil buildup on the scalp and in the hair follicle

Amino Acids
Amino Acids

Support hair strength, fight frizz, and reduce the effects of breakage for overall hair health

Hyaluronic Acid
Hyaluronic Acid

Nourishes and hydrates to promote a healthy scalp environment so hair can thrive

Copper Tripeptide-1
Copper Tripeptide-1

A small protein composed of the three amino acids (protein building blocks) known to facilitate a clean and hydrated scalp barrier

Caffeine
Caffeine

An antioxidant that supports thicker, healthier-looking hair

Tea Tree Oil
Tea Tree Oil

Known to reduce and prevent excess oil buildup on the scalp and in the hair follicle

Amino Acids
Amino Acids

Support hair strength, fight frizz, and reduce the effects of breakage for overall hair health

Hyaluronic Acid
Hyaluronic Acid

Nourishes and hydrates to promote a healthy scalp environment so hair can thrive

Complete Your Divi Routine

The Jumbo Volumizing Set
The Jumbo Volumizing Set

Save $15

4.3
Rated 4.3 out of 5 stars
1,186 Reviews
The Jumbo Volumizing Set
Our best-selling wash day duo in jumbo sizes for more volume and bounce.
Whipped Repair Treatment Mask
Whipped Repair Treatment Mask
4.7
Rated 4.7 out of 5 stars
480 Reviews
Whipped Repair Treatment Mask
An innovative, air-whipped treatment mask created to repair breakage-prone hair.
Air Dry Cream
Air Dry Cream
4.7
Rated 4.7 out of 5 stars
105 Reviews
Air Dry Cream
Air Dry Cream helps you take the heat off your scalp as it smooths, shines and styles.

Frequently Asked Questions

Use Scalp Reset Shampoo once a week in place of your regular shampoo, then follow with your favorite Divi conditioner. Use Scalp Serum daily on wet or dry hair every morning or night.

Yes! After just one wash, our Scalp Reset Shampoo will:
- Cleanse excess oils by up to 91%¹
- Wash away existing flakes caused by dryness
- Free your scalp of buildup

Not at all! This shampoo is formulated to gently break down excess oil, dry, dead skin cells and mineral buildup without stripping your hair’s natural moisture. It’s free from harsh drying ingredients, so your scalp and strands stay healthy and hydrated.

We recommend using our Scalp Serum daily for 3 continuous months to see best results. That said, you may experience benefits after just a few uses including a happy scalp, more hydration, and less product buildup.

No. Our lightweight, non-greasy Scalp Serum is water-based, so it doesn't leave any oily residue behind.

Absolutely! It’s suitable for all hair types, including color-treated

¹Results from an independent study of 34 subjects with oily scalps over a period of 2 weeks. ²In independent laboratory testing compared to control.  ³Results from a user self-assessment questionnaire in an independent study of 35 subjects with dry scalps over a period of 2 weeks. ⁴Results from a user self-assessment questionnaire in an independent study of 69 subjects over a period of 2 weeks.

Reviews

4.6
Rated 4.6 out of 5 stars
Based on 8,670 reviews
8,670 reviews
  • CK
    Christine K.
    Verified Buyer
    Reviewing
    The Start Here Kit
    I recommend this product
    Age 55+
    Color-Treated? Yes
    Hair Concerns Hair Thinning or Shedding, Breakage or Split Ends
    Hair Texture Wavy
    Scalp Type Normal
    Rated 5 out of 5 stars
    37 minutes ago
    Love it!

    Love it! Makes my scalp tingle!

    D Profile picture for Divi
    Divi
    4 minutes ago

    Hi Christine! Thank you so much for the wonderful review! We're thrilled you're loving The Start Here Kit! 💚

  • CJ
    Christie J.
    Verified Buyer
    Reviewing
    The Start Here Kit
    I recommend this product
    Age 45-54
    Color-Treated? Yes
    Hair Concerns Hair Thinning or Shedding
    Hair Texture Wavy
    Scalp Type Normal
    Rated 5 out of 5 stars
    Yesterday
    Great so far!!

    I received my kit and have been using the shampoo and serum for 3 days. Both give a little tingle on the scalp and smell great! Fingers crossed this helps my thinning hair and sinking confidence... 🤞

    D Profile picture for Divi
    Divi
    Yesterday

    Hi Christie! Thank you so much for the wonderful review! We're thrilled you're loving the scent and that tingle from The Start Here Kit. Rooting for you! 💚

  • SM
    Savannah M.
    Verified Buyer
    Reviewing
    30ml Scalp Serum
    I recommend this product
    Age 35-44
    Color-Treated? Yes
    Hair Concerns Hair Thinning or Shedding, Breakage or Split Ends
    Hair Texture Straight
    Scalp Type Normal
    Rated 5 out of 5 stars
    Yesterday
    Favorite Product

    This is one of my all time favorite products! It has helped my scalp so much! It smells amazing and gives a nice tingling sensation when applied. I will use this forever!

    D Profile picture for Divi
    Divi
    Yesterday

    Hi Savannah! Thank you so much for the wonderful review! We're thrilled the Scalp Serum is your all time favorite and that you're loving the scent and tingling sensation. We really appreciate your support! 💚

  • SM
    Sarah m.
    Verified Buyer
    Reviewing
    30ml Scalp Serum
    I recommend this product
    Age 35-44
    Color-Treated? Yes
    Hair Concerns Hair Thinning or Shedding, Breakage or Split Ends
    Hair Texture Straight
    Scalp Type Normal
    Rated 5 out of 5 stars
    1 week ago
    Great product

    I have instantly seen a significant decrease in shedding and breakage in my hair. The serum smells amazing and does not make my hair oily or greasy! Can’t wait to stick with it and see the transformation.

    D Profile picture for Divi
    Divi
    1 week ago

    Hi Sarah! Thank you so much for the wonderful review! We're thrilled you're already seeing a significant decrease in shedding and breakage, and that you're loving the amazing scent and how it doesn't leave your hair oily or greasy. We really appreciate your support and can't wait for you to continue enjoying these great results! 💚

  • CG
    Caleigh G.
    Verified Buyer
    Reviewing
    30ml Scalp Serum
    I recommend this product
    Age 25-34
    Color-Treated? Yes
    Hair Concerns Itchy or Flaky Scalp , Hair Thinning or Shedding
    Hair Texture Wavy
    Scalp Type Normal
    Rated 5 out of 5 stars
    1 week ago
    Love this stuff!

    Has helped my hair grow postpartum twice! Not greasy and works.

    D Profile picture for Divi
    Divi
    1 week ago

    Hi Caleigh! Thank you so much for the wonderful review! We're thrilled the Scalp Serum has helped your hair grow postpartum twice and that you're loving how it works without feeling greasy. We really appreciate your support! 💚

The Start Here Kit