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Complete your hair care routine.

Travel-Sized Volume Duo

add $20.00
shop now - $20.00

30ml Scalp Serum

add $48.00
shop now - $48.00

Hair Vitamins

add $68.00
shop now - $68.00

Original 30ml Starter Bundle

add $100.00
shop now - $100.00

100ml Scalp Serum

add $136.00
shop now - $136.00

The Healthy Hair Bundle

add $110.00
shop now - $110.00

Hair Vitamins Trio

add $204.00
shop now - $204.00

Original Shampoo & Conditioner

add $60.00
shop now - $60.00

Original Shampoo

add $32.00
shop now - $32.00

Original Conditioner

add $32.00
shop now - $32.00

Microfiber Hair Towel

add $23.00
shop now - $23.00

Divi Scrunchies

add $9.00
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Divi Crewneck

add $54.00
shop now - $54.00

Rooting For You Crewneck

add $75.00
shop now - $75.00

Rooting For You Shorts

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Travel-Sized Volumizing Shampoo

add $11.00
shop now - $11.00

Travel-Sized Volumizing Conditioner

add $11.00
shop now - $11.00

Best Sellers Bundle

add $65.00
shop now - $65.00

Dry Shampoo

add $26.00
shop now - $26.00

Fresh + Clean Kit

add $80.00
shop now - $80.00

Volume Rescue Trio

add $80.00
shop now - $80.00
Elevate Your Hair Routine Today
Shop All

Shop Best sellers:

30ml Scalp Serum

add $48.00
shop now - $48.00

Hair Vitamins

add $68.00
shop now - $68.00

Original 30ml Starter Bundle

add $100.00
shop now - $100.00

100ml Scalp Serum

add $136.00
shop now - $136.00

The Healthy Hair Bundle

add $110.00
shop now - $110.00

Hair Vitamins Trio

add $204.00
shop now - $204.00

Original Shampoo & Conditioner

add $60.00
shop now - $60.00

Original Shampoo

add $32.00
shop now - $32.00

Original Conditioner

add $32.00
shop now - $32.00

Best Sellers Bundle

add $65.00
shop now - $65.00

Volume Rescue Trio

add $80.00
shop now - $80.00

Mini Bottles,
Mega Volume

Your cute carry-on needed some TSA-friendly friends.

Add To Carry-On

Scalp Serum by the Numbers

90%

noticed an improvement in the look of fullness of their hair*

87%

noticed an increase in how dense their hair looked*

82%

noticed their scalp felt less dry*

*Results from a user self-assessment questionnaire in an independent study over 12 weeks of daily use. Results may vary.

Over 17,000+ 5-Star Reviews

“I currently use the serum, the shampoo & conditioner and now the amazing hair vitamins. The Divi products have undoubtedly kept my hair strong and healthy with no breakage. It continues to grow quicker and stronger than it ever has”

Marva K.

Verified Buyer
Divi Hair VitaminsDivi Hair Vitamins

“I cannot say enough good things about this serum! First, it makes my scalp feel absolutely incredible applying it post shower and I'm a little addicted to that feeling now lol and secondly my hair has never looked thicker/healthier since starting it last year!”

Rachel B.

Verified Buyer
Divi Scalp SerumDivi Scalp Serum

“I absolutely LOVE DIVI products!! I have been dealing with postpartum hair loss and itchy scalp after having my daughters and these products have done wonders for my hair! I love how the serum makes my scalp feel each time I use it”

Katie

Verified Reviewer

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Subscribe & Save

Did you know you can subscribe to have your favorite Divi products delivered right to your doorstep? Stocking your shelf has never been easier.

Subscription benefits:

Save up to 15%

Cancel anytime

Choose your frequency

Never forget to reorder

Subscribe & Save

Did you know you can subscribe to have your favorite Divi products delivered right to your doorstep? Stocking your shelf has never been easier.

Subscription benefits:

Save up to 10%

Cancel anytime

Choose your frequency

Never forget to reorder

Our Ingredient Selection Process

An inside look at our uncompromising standards.

  • Research

    Identify the problem and possible solutions.
    From hair thinning to oil buildup, every Divi product is created to solve a problem or answer a question. Once we identify our customers’ concerns, we undergo extensive research to uncover possible biological solutions to create products that work with your body’s natural functions.

    Explore the functional capabilities of ingredients.
    We formulate our products with multi-functional ingredients to deliver a multi-targeted approach for maximum consumer benefits.

  • Data Support & Substantiation

    Pursue ingredients that are backed by science.
    We review research materials and regularly meet with industry specialists to analyze experimental findings and clinical results of ingredient data before incorporating them into our products.

  • Regulation

    Monitor the ever-changing regulations.
    We make sure our ingredients are compliant with the current cosmetic U.S. regulations to create safe and clean products.

    Honor our “Clean at Divi” initiative.
    We proudly formulate products with ingredients that are vegan, cruelty-free and ethically sourced.

#rootingforyou

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