Your Everyday Essentials

4.5

Rated 4.5 out of 5 stars

11,224 Reviews

The Full Week Routine

$129 $168

Your Everyday Essentials

4.5

Rated 4.5 out of 5 stars

11,224 Reviews

The Full Week Routine

Your full routine for wash days and every day in between.

Includes:
Volumizing Shampoo & Conditioner
Scalp Serum (1-month supply) | 30ml
3-in-1 Leave-In Conditioner
Dry Shampoo

Your full routine for wash days and every day in between.

Includes:
Volumizing Shampoo & Conditioner
Scalp Serum (1-month supply) | 30ml
3-in-1 Leave-In Conditioner
Dry Shampoo

A Growth Care™ routine for every day of the week. This five-piece set includes our wash-day essentials, plus our Dry Shampoo for those days you don't want to wash. Volumizing Shampoo and Conditioner cleanses and volumizes without weighing hair down. Our multi-peptide Scalp Serum nourishes follicles and improves the look of hair fullness in as little as 6 weeks*, while 3-in-1 Leave-In Conditioner detangles, hydrates, and protects from heat up to 450°F to help reduce breakage. And our award-winning Dry Shampoo absorbs oil instantly and works to regulate oil production to extend time between washes—no buildup, no white cast.

*Based on an independent 12-week consumer study.

- A full routine to cleanse, nourish, detangle, protect, and refresh
- Volumizing Shampoo cleanses without without stripping
- Volumizing Conditioner hydrates, softens and detangles without weighing hair down
- Scalp Serum improves the look of hair fullness in as little as 6 weeks*
- 3-in-1 Leave-In Conditioner detangles, hydrates, and protect from heat up to 450°F
- Dry Shampoo absorbs oil instantly with no residue or white cast

*Based on an independent 12-week consumer study.

Volumizing Shampoo
- Blend of Postbiotics, Green Tea and Glucosamine: Helps protect the scalp and strengthen the scalp barrier
- Tea Tree Oil: Supports the reduction of buildup on the scalp and in the hair follicle
- Biotin: Helps to strengthen and promote healthy hair strands

Volumizing Conditioner
- Rice Protein: Increases hair strength while also helping detangle and soften hair
- Olive Leaf Extract: Helps improve hair softness, volume and hydration
- Rosemary Leaf Extract: Has antioxidant properties to help protect the hair from environmental stressors

Scalp Serum
- Copper Tripeptide-1 (GHK-Cu): Nourishes hair follicles and supports a healthy growth environment
- Acetyl Tetrapeptide-3: Helps reinforce hair at the root and supports visible hair volume
- Caffeine + Peppermint Oil: Creates a stimulating sensation that helps support scalp circulation
- Green Tea Extract: Hydrates and supports a DHT-balanced scalp

3-in-1 Leave-In Conditioner
- Upcycled Olive-Derived Squalane: Conditions, detangles, and helps protect hair from heat styling
- Antioxidant Blend: Helps prevent daily damage that can cause dullness, shedding, or breakage
- Amino Acids: Helps soften, detangle, and nourish hair to reduce breakage and promote hair health

Dry Shampoo
- Plant-Based Starch Blend (Rice + Corn Starch): Absorbs oil instantly with no clumping or residue
- Sarcosine: Helps regulate excess oil production over time
- Micro Algae: Helps restore the scalp's lipid balance
- Wheat Bran Extract: Creates a protective barrier around each strand to help defend against pollution, UV, and environmental stressors

Wash and condition with Volumizing Shampoo & Conditioner. Apply Scalp Serum daily to a clean scalp, on wet or dry hair, in sections. Massage in using fingertips to activate circulation. Finish with 3-in-1 Leave-In Conditioner on damp hair before styling or using heat tools. On non-wash days, spray Dry Shampoo 6–8 inches from roots, wait 1–2 minutes, then massage and brush through.

- Wash day & in-between
- Oily roots & scalp
- Fine, thinning hair
- Extending time between washes
- Full 7-day routine

Behind the Science

Formulated by our in-house team of female scientists, this Growth Care™ routine is powered by science-backed ingredients.

Copper Tripeptide-1

A small protein composed of the three amino acids (protein building blocks) known to facilitate a clean and hydrated scalp barrier

Caffeine

An antioxidant that supports thicker, healthier-looking hair

Tea Tree Oil

Known to reduce and prevent excess oil buildup on the scalp and in the hair follicle

Amino Acids

Support hair strength, fight frizz, and reduce the effects of breakage for overall hair health

Hyaluronic Acid

Nourishes and hydrates to promote a healthy scalp environment so hair can thrive

Copper Tripeptide-1

A small protein composed of the three amino acids (protein building blocks) known to facilitate a clean and hydrated scalp barrier

Caffeine

An antioxidant that supports thicker, healthier-looking hair

Tea Tree Oil

Known to reduce and prevent excess oil buildup on the scalp and in the hair follicle

Amino Acids

Support hair strength, fight frizz, and reduce the effects of breakage for overall hair health

Hyaluronic Acid

Nourishes and hydrates to promote a healthy scalp environment so hair can thrive

Water, Glycerin, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Acetyl Tetrapeptide-3, Copper Tripeptide-1, Caffeine, Sodium PCA, Sodium Lactate, Arginine, Hyaluronic Acid, Aspartic Acid, PCA, Biotin, Glycine, Alanine, Mentha Piperita (Peppermint) Oil, Eucalyptus Globulus (Eucalyptus) Oil, Serine, Menthol, Tocopherol, Valine, Proline, Threonine, Isoleucine, Rosemary Officinalis (Rosemary) Leaf Extract, Camellia Sinensis (Green Tea) Leaf Extract, Histidine, Phenylalanine, Copper Gluconate, Ascorbic Acid, Phenylpropanol, Ethylhexylglycerin

Frequently Asked Questions

We crafted these formulas to fit within your normal hair wash schedule, whether that’s every day or once a week. Many customers like to play around with their routines to figure out how often they use these products to achieve the volume they want.

Most scalp serums focus on one thing: dryness, buildup, or scalp health. Divi Scalp Serum works on all of them at once. A multi-peptide complex supports a healthy hair follicle directly. DHT-balancing botanicals support the scalp microbiome, and caffeine and peppermint boost the circulation your scalp needs to support a healthy growth environment.

No, our dual plant-based starch blend is designed to disperse without leaving compacted residue, and Sarcosine actively balances the scalp rather than layering on top of it.

Results vary, but with consistent use, most people see wash days genuinely extend over time.

Yes, all of the products are sutiable for use on color-treated hair.

Reviews

4.5

Rated 4.5 out of 5 stars

Based on 11,224 reviews

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11,224 reviews

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MB
Maureen B.
Verified Buyer
Reviewing
The Volumizing Duo
I recommend this product
Age 55+
Color-Treated? Yes
Hair Concerns Hair Thinning or Shedding
Hair Texture Straight
Scalp Type Normal
Rated 5 out of 5 stars
14 minutes ago
Volumizing Shampoo and conditioner
Love the products
Was this helpful?
CT
Corrina T.
Verified Buyer
Reviewing
30ml Scalp Serum
I recommend this product
Age 25-34
Color-Treated? No
Hair Concerns Hair Thinning or Shedding
Hair Texture Straight
Scalp Type Oily
Rated 5 out of 5 stars
1 hour ago
So far it’s good!
Only about 1 month into using the product but so far so good. Doesn’t leave hair gross or greasy. Smells amazing!
Was this helpful?
LD
Lindsey D.
Verified Buyer
Reviewing
Dry Shampoo
I recommend this product
Age 35-44
Color-Treated? Yes
Hair Concerns Oily Scalp
Hair Texture Wavy
Scalp Type Dry
Rated 5 out of 5 stars
15 hours ago
Love it
I’ve been using this dry shampoo for years and I will never change! Love the smell and how it makes my hair feel!
Was this helpful?
BC
Beth C.
Verified Buyer
Reviewing
Dry Shampoo
I recommend this product
Age 35-44
Color-Treated? Yes
Hair Concerns Oily Scalp
Hair Texture Straight
Scalp Type Oily
Rated 5 out of 5 stars
15 hours ago
Divi dry shampoo
The best ever!
Was this helpful?
JB
Jaimie B.
Verified Buyer
Reviewing
30ml Scalp Serum
I recommend this product
Age 25-34
Color-Treated? No
Hair Concerns Hair Thinning or Shedding
Hair Texture Curly
Scalp Type Normal
Rated 5 out of 5 stars
Yesterday
Loving it!
So far, so good! Makes my scalp feel clean, and I love that it is water-based rather than oil. Using it every night and excited to see the results.
Was this helpful?

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Complete your hair care routine.

Scalp Reset Shampoo Exfoliate + Cleanse

Dry Shampoo Lift + Refresh

Whipped Repair Treatment Mask Repair & Strengthen

3-in-1 Leave-In Conditioner Heat-Protect + Detangle

30ml Scalp Serum Revitalize + Nourish

Air Dry Cream Smooth & Define

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Scalp Reset Shampoo Exfoliate + Cleanse

Dry Shampoo Lift + Refresh

Whipped Repair Treatment Mask Repair & Strengthen

3-in-1 Leave-In Conditioner Heat-Protect + Detangle

30ml Scalp Serum Revitalize + Nourish

Air Dry Cream Smooth & Define

Strand Plumping Styling Cream Thicken & Style

Your Everyday Essentials

The Full Week Routine

Your Everyday Essentials

The Full Week Routine

Behind the Science

Copper Tripeptide-1

Caffeine

Tea Tree Oil

Amino Acids

Hyaluronic Acid

Copper Tripeptide-1

Caffeine

Tea Tree Oil

Amino Acids

Hyaluronic Acid

Micro Algae™

Wheat Bran Extract™

Plant-Based Starch Blend (Rice + Corn Starch)™

Sarcosine™

Micro Algae™

Wheat Bran Extract™

Plant-Based Starch Blend (Rice + Corn Starch)™

Sarcosine™

Upcycled Olive-Derived Squalane

Natural Antioxidant Blend

Amino Acids

Upcycled Olive-Derived Squalane

Natural Antioxidant Blend

Amino Acids

A Blend of Postbiotics, Green Tea and Glucosamine

Microalgae

Tea Tree Oil

Biotin

A Blend of Postbiotics, Green Tea and Glucosamine

Microalgae

Tea Tree Oil

Biotin

Rice Protein

Olive Leaf Extract

Tea Tree Oil